Lifestyle COMMUNICATIONS & PR AGENCY

KMR COMMUNICATIONS

NUTRITION AND LIFESTYLE BRAND PR

KMR Communications has worked with fashion and lifestyle brands for over 25 years, specializing in both fashion PR and lifestyle PR, to increase brand awareness, media coverage, and opportunities in the industry. As a public relations agency, we focus on creating both strong consumer and media relationships, which is essential to the overall brand strategy. Our expertise extends to working with both established luxury brands and emerging brands, tailoring our approach to meet the unique needs of each client.

Lifestyle and Fashion PR

industry through strategOur goal is to establish lifestyle brands as a trending and trustworthy voice in the fashion and lifestyle industry through strategic communication. We employ both traditional PR techniques and innovative strategies to ensure that our clients stand out in a competitive market across a wide spectrum of platforms encompassing TV, online/web, radio, podcasts, influencers, and newspapers. By understanding the nuances of fashion and lifestyle sectors, we are able to position our clients at the forefront of their industry, making them both visible and influential in their respective fields. We provide lifestyle brands with consistent and quality media coverage throughout the duration of a campaign. We are insightful, creative, and timely with our pitches to the media, ensuring that every client stays relevant and top of mind for the press and media.

Influencer Marketing and Strategic Partnerships

Our goal is to establish lifestyle brands as a trending and trustworthy voice in the industry. Our PR firm team works closely with lifestyle brands to create successful influencer marketing campaigns and build strategic partnerships to bring awareness towards service and product launches. Our public relations firm takes pride in having experience working with influencers in various lifestyle brands like Minnie Rose, Fitness U Wear, Today’s Epicure, Shapeez, and more.

Our Comprehensive PR Strategies

Our work ethic is strategic, as there is always proven research behind all campaigns, press releases, and target audience selections.

Earned Media: Focusing on media relations for enhanced media placement.
Experiential: Utilizing events for direct consumer engagement.
Creator Marketing: Implementing influencer relations and social media marketing.
Partnerships: Forming collaborations for strategic brand integrations.
Social + Digital Media: Employing content marketing and digital marketing strategies.
Brand Campaigns: Developing creative strategies for brand messaging.
Launches + Openings: Orchestrating product launches with targeted media and influencer outreach.

Each PR strategy is crafted for both established and emerging brands in the lifestyle sector.

If you want to increase your social media presence, brand awareness, press release outlets, media relations, and public affairs — Contact us at 305 771-2425 or request a consultation to see what lifestyle public relations can do for your lifestyle brand or fashion entity. Talk to an experienced lifestyle PR company today about getting your brand name out there in a unique style!

Nutrition PR

KMR Communications helps nutritionists, registered dieticians and longevity specialists establish themselves as leading experts by proactively having them featured in print, radio, television and online through specialized lifestyle public relations strategies. Your PR campaign will be customized to suit your needs and branding. We secure top national press, which establishes credibility and aligns your name and practice with top media outlets on a national level.

Local Press and PR Strategy

KMR Communications also understands the value of securing local press to drive new patients and keep you top of mind locally. KMR Public Relations weaves in current trends into our press releases and pitches to the media. Healthy eating and tips to promote longevity are hot topics the media consistently demands.

Media Communication and Content Delivery

KMR Communications is in constant communication with the media seeking comments and insights from professionals on a daily basis. KMR works to deliver solid content to the media by paying close attention to new medical studies, FDA approvals, dieting trends, celebrities, and the world of wellness as a whole. There is no shortage of these types of stories in every media outlet.

Former Clients and Achievements

Some of our former nutrition / wellness PR clients include The American Academy of Anti-Aging, Dr. Ali Meschi- Naturopath-California, Mesotherapy Associates-New Jersey, Skyler Madison Wellness-NYC, fitness platform Vshred.com, The Princeton Longevity Center and Beyonddiet.com® among scores of others.

Our Expertise and Consultation Offer

Using our niche market knowledge and diverse experience and expertise, we are devoted to understanding each business from the inside out. If you want to expand your business, get your name searchable online, establish brand loyalty, and want more visibility and attention for you and your practice, then let’s connect on how our PR professionals can help. Contact us at 305 771-2425 or by requesting a consultation to see what strategic planning and nutrition PR can do for your wellness entity.

FAQs about Lifestyle Public Relations

What is lifestyle public relations?

Lifestyle public relations focuses on building the image and awareness of consumer brands within the lifestyle industry. This type of PR works to connect brands with their target audience through media relations, strategic partnerships, social media, and content creation. It emphasizes the emotional connection and experience that consumers have with a brand, aiming to create compelling content that resonates with customers.

What is PR usually focused on?

Public relations focuses on managing a brand’s image and reputation by sharing meaningful stories, creating brand awareness, and fostering positive relations with media and consumers. PR strategies typically include media relations, content creation, events, and social media engagement to position brands as leaders in their industries.

What is the role of public relations in fashion and lifestyle?

In the fashion and lifestyle sectors, PR firms focus on increasing brand visibility through media placements, influencer partnerships, and compelling campaigns. The goal is to create a connection between consumers and lifestyle brands while building credibility. PR for these industries relies heavily on brand storytelling, media relations, and crafting experiences that resonate with the target audience.

What are the 7 types of public relations?

The 7 types of public relations include:

Media Relations – Managing relationships with journalists and securing press coverage.
Community Relations – Engaging with local communities to build goodwill.
Crisis Management – Managing a brand’s reputation during challenges.
Social Media Relations – Using social platforms to engage with consumers.
Internal Communications – Strengthening relations within the company.
Strategic Partnerships – Building alliances with complementary brands.
Event Management – Hosting events to promote products or services.

What are the 4 P's of public relations?

The 4 P’s of public relations are:

Promotion – Spreading brand messages to increase awareness.
Press – Securing media coverage to enhance visibility.
Publicity – Creating buzz around a product or lifestyle brand.
Partners – Building strategic partnerships to amplify the brand’s message.

"I worked with KMR Communications for a period of approximately 8 months. During that short time, they secured impressive and high-profile media placements for my daughter Chelsea Krost, national radio personality and at the time a teen advocate, spanning magazines, print, internet and television.

I am incredibly pleased with their ability to continue to provide consistent and quality media coverage; and find innovative ways to position Chelsea in media. KMR offers very personal and in-depth representation on behalf of their clients. KMR’s team of publicists is creative, resourceful and industrious.

Quality service is first and foremost in everything they do. Some of the media highlights of her campaign include FOX News, Good Day New York, TeenVoices.com, Worth Magazine, College Magazine, GirlsLife.com, Yahoo! and The Sun-Sentinel. Chelsea and I thoroughly enjoyed working with the management and staff at KMR Communications.

I find them incredibly responsive and attentive to our needs and goals. The team at KMR are true PR professionals and I would recommend them highly to those seeking to increase their name recognition and brand awareness among consumer and trade press."

Chelsea Krost

TV & Radio Talk Show Host, Millennial Lifestyle Expert, Author and Speaker

Los Angeles, CA

Miami, Florida

1815 Purdy Avenue Miami Beach, Florida 331
Email: [email protected]
Phone Number: 305-771-2425
Opening Hours : Monday-Friday 9am-5:30pm EST
Saturday & Sunday: Closed

New York City

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YOUR BUSINESS OUR PR EXPERTS

With lifestyle brands, having brand recognition and awareness is essential to help drive consumer sales. Discover what Strategic Public Relations can do for your company or practice. We will become an extension of your company, utilizing our decades of experience. Let’s connect so you can learn more about lifestyle PR to help build your brand’s reputation today!